When Masami clean premium haircare launched in February 2020, we had no idea just how much we would be leaning on digital tools and apps to get marketing traction as the pandemic took hold. One of the best channels we've stumbled upon has been livestreaming.
Online retail sales’ shares of total retail sales increased from 16% to 19% in 2020, according to a recently published UNCTAD report. Indeed, there are numerous anecdotes about how retailers accelerated their e-commerce capabilities during the Covid-19 crisis.
After forging a partnership with Shopify, Spin Live is prepping for a new generation of live shopping entertainment.
Video is increasingly impacting ecommerce. Consumers use it for purchase decisions. Influencers live-stream product endorsements. And brands deploy video for engagement and product offerings.
The Spin Live app is a marketplace where retailers and digital influencers can sign up to broadcast live videos and sell directly to users. It is an idea …
The Spin Live app is a marketplace where retailers and digital influencers can sign up to broadcast live videos and sell directly to users. It is an idea …
We’re on a mission to reinvent traditional window shopping and make buying things online less boring. We’ve created a live social shopping experience …
Live commerce, where brands and influencers stream videos to shoppers, has taken off in China, helping to generate billions in sales …